Divergent Perspectives - Internet/eCommerce Statistics

The internet serves as an unparalleled global connector, offering boundless opportunities for those who are bold, brave, and creative. Consider the staggering statistics:

Key Figures

  • Global Population: 8.1 Billion
  • Mobile Users: 6.3 Billion (68%)
  • Internet Users: 5.3 Billion (66%)
  • Social Media Users: 4.9 Billion (60%)

Detailed Insights

  • The average person spends 6 hours and 30 minutes online daily.
  • There are approximately 1.7 billion websites worldwide.
  • Global eCommerce generates $4.2 trillion in revenue.
  • Predictions suggested 2.05 billion digital buyers worldwide by 2020.
  • Convenience is the primary reason for online shopping, cited by 81% of consumers.
  • 81% of shoppers conduct online research before making a purchase.
  • Consumer trust leans heavily towards recommendations from friends and family (81%).
  • 65% of shoppers compare prices on mobile devices while in physical stores.
  • Poor customer experiences lead 80% of people to cease business with a company.
  • Easy accessibility to company representatives fosters consumer trust.
  • On average, only 2.86% of eCommerce website visits convert to purchases, with 69% of shopping carts abandoned due to unexpected additional costs.
  • Abandoned cart follow-up emails achieve a 45% open rate.
  • Approximately 52% of online stores embrace omni-channel capabilities.
  • Nearly half (48%) of online shoppers prefer large eCommerce marketplaces.
  • Mobile commerce accounts for 67.2% of digital sales.
  • Negative mobile website experiences reduce future purchases by 62%.
  • Lengthy mobile page load times significantly increase bounce rates.
  • Younger demographics allocate more time to online shopping.


  • Now is an optimal time to launch an online store.
  • Businesses lacking online presence should establish one promptly.
  • Prioritize convenience in customer experience; platforms like Facebook Shop can facilitate this.
  • Utilize Google Shopping for product advertisement.
  • Craft comprehensive product pages to address consumer queries.
  • Leverage social proof to bolster trust and drive sales.
  • Focus on stellar customer service to enhance retention.
  • Continuously optimize website conversion rates.
  • Streamline checkout processes to reduce cart abandonment.
  • Minimize surprise fees and consider offering free shipping.
  • Implement automated email campaigns for abandoned carts.
  • Offer a seamless, personalized omni-channel experience.
  • Create attention-grabbing ad designs.
  • Build visitor trust through website optimization.
  • Opt for mobile-optimized website themes.
  • Improve website load speed by resizing images.
  • Define and cater to a clear target market.

Expediting Business Outcomes





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